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The Importance of Effective Communication

Posted June 22, 2011 4:52 PM by Brandon Kline

Does everyone in your organization clearly understand the organizational strategy and how they fit into it? Employees want to know where they fit into the overall strategy, and how their roles contribute to the success of the organization. A clear understanding of the organizational strategy is fundamental to achieving goals and objectives. The key to developing this understanding at all levels of an organization is effective communication. When implementing the Balanced Scorecard, the scope of an organization's internal communication can make or break the efforts.

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