Press Releases
  • Oct

    2012 Mission-Driven Management Summit to Feature Strategy Gurus Daniel Pink and David Norton

    ""Ascendant Strategy Management Group is proud to announce that registration is now open for the Mission-Driven Management Summit, the premier performance management summit for government agencies and nonprofit organizations. This year’s summit will be held March 6-8, 2012 at the National Press Club in Washington, DC. Featuring keynote sessions presented by bestselling author Daniel Pink and Balanced Scorecard co-creator Dr. David Norton, the summit is a can't-miss event for mission-driven organizations worldwide.”"

    Washington, DC, Oct, 17, 2011 -- Ascendant Strategy Management Group is proud to announce that David Norton, co-creator of the Balanced Scorecard strategy management system, and Daniel Pink, bestselling author of Drive: The Surprising Truth About What Motivates Us, will be leading the 2012 Mission-Driven Management Summit. Together on the same stage for the first time, Norton and Pink will discuss how mission-driven organizations can prosper and thrive by designing performance management and incentive systems that align the organization around strategy.

    In addition to keynote addresses by Norton and Pink, participants will hear case studies, presentations, and panel discussions in four tracks focused on pressing issues in the social and public sector today:

    • GPRA Modernization and Performance Management

    • Good Governance as a Strategic Asset

    • Driving Results and Transparency

    • Transforming Regional Government

    The summit will feature case studies presented by Charity Navigator President and CEO Ken Berger, BoardSource Vice President of Consulting and Training Susan Meier, American Society of Mechanical Engineers (ASME) Executive Director Tom Loughlin, the Hillside Family of Agencies Chief Strategy and Quality Officer Maria Cristalli, Boys and Girls Clubs of Puerto Rico Executive Vice President Eduardo Carrera Morales, Citi Performing Arts Center Chief Strategy Officer Sue Sullivan, U.S. Office of Management and Budget (OMB) Deputy Associate Director for Performance and Personnel Management Dustin Brown, OMB Executive Director of the Performance Improvement Council Rosye Cloud, and Rare CEO Brett Jenks.

    “The summit will be a great opportunity to learn more about putting strategy execution and performance management concepts to work,” according to Dan Pink. Dave Norton commented, “I’m looking forward to participating in the world’s premier conference for performance in mission-driven organizations.”

    As an event specifically designed for government agencies and nonprofit organizations, the Mission-Driven Management Summit will feature networking sessions, case studies and thought-provoking discussions that will help organizations:

    • Describe your strategy in a way that everyone can understand

    • Be prepared for GPRA modernization

    • Develop a risk management strategy

    • Ensure that your programs remain aligned to your mission goals

    • Become operationally effective and aligned

    • Understand what really motivates your workforce

    • Build and use a comprehensive performance reporting system

    • Adapt to a changing workforce

    • Manage and drive transformational change

    Ted Jackson, founder and managing partner of Ascendant, commented:

    "For the fourth year in a row Ascendant will be bringing together people exclusively dedicated to helping mission-focused organizations implement performance management and execute strategy. We are thrilled to be able to assemble a world-class group of nonprofit leaders, speakers, and management experts."

    More than 200 organizational executives and managers representing nonprofit organizations, foundations, and government agencies at the federal, state, and local levels are expected to attend. More information and discounted early-bird pricing is available until November 15th at

    About the Mission-Driven Management Summit

    Now in its fourth year, the Mission-Driven Management Summit is an annual convening of social and public sector leaders. The Mission-Driven Summit features keynote presentations and case studies on the topic of strategy execution and performance management in the government and nonprofit sector. For more information, visit

    About Ascendant Strategy Management Group

    Ascendant Strategy Management Group helps nonprofits, agencies, associations, and foundations manage strategy, collaborate with stakeholders, and build communities around their strategy execution efforts. We offer Balanced Scorecard and performance management training, facilitation, and consulting to help organizations accelerate mission results. For more information, visit Ascendant online at