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Simmons SOM Students Simulate BSC Development

Posted May 26, 2009 10:20 PM by Ted Jackson

School of Management Students taking the Strategic Performance Measures spent three hours role playing as Board of Trustees developing a Strategy Map for the School of Management. Their two classes on the Balanced Scorecard equipped them for the task. The output was a draft strategy map for the Simmons School of Management, the oldest all-women's business school in the country.

Defining the customer perspective was the critical first step. They decided that the customer was the students and businesses looking to hire graduates. Their expectations of SOM greatly overlapped. They expect a quality education, with tailored flexibility, in an enriching environment all of which leads to the development of highly qualified women as leaders. To learn more about Simmons go to http://www.simmons.edu/som/

The Internal themes were customized appropriately for a management school. Key topics discussed included: • Fostering Innovation • Developing Faculty • Promoting the SOM Brand • Creating an enriching Student experience • Operational Excellence.

Learning and growth of course defined the drivers that would make this all achievable.

I would like to thank the enthusiastic, engaging and inspiring students for sharing their class time with me and diving into the exercise of building the SOM strategy map. For those students who are interested I will post the slides here for a few days.

Filed Under Balanced Scorecard