NASA’s Curiosity Mission – A Public Relations Success Story
I would like to take a minute to congratulate NASA for their exceptional work with the Mars Curiosity rover mission. But this tribute is not for the spacecraft design or rocket science. It's for NASA's exceptional job in telling their story and engaging the public throughout the mission.
Our organizations may not have $2.6 billion dollar budgets but we can mimic NASA's successful outreach work to increase awareness and public interest of our own missions.